Google Utilities
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Google Local Business Center:
The Google Local Business Center is a tool for business owners, giving them the most control over the way their business listing appears in Google's local search, shown on Google.com and on Google Maps, as well as on mobile devices.
Business owners can ensure that their business is included in our listings, and that it is accurate and up-to-date. They also can add richer information for customers, such as hours, photographs, videos, and coupons.
Google Calendar:
This is a free web-based calendar service that makes it easier to keep all the calendar information important to you in one place, including calendars shared by friends and groups. Adding your own events is easy, and you can also import them from other applications you use.
Google Calendar also lets you share your calendar information with others, whether you want to send party invitations to friends, or publicize events from your website.
Google Adwords:
Google AdWords is a global advertising program that enables advertisers to reach the people who are interested in their products or services. Advertisers use our automated tools to create ads, place bids to serve their ads, select the types of sites where they'd like their ads to appear, and set daily spending budgets.
AdWords ranks ads for display in one of two ways: either by CPM (cost per thousand) or a by combination of the maximum cost per click (CPC), which is set by the advertiser, together with clickthrough rates and other factors used to determine the relevance of the ads.
- Keyword targeting. Advertisers can deliver targeted ads based on specific search terms (keywords) entered by users or found in the content on a web page. By choosing relevant keywords advertisers can improve ad clickthrough rates and the likelihood that a user will become a customer.
- Traffic Estimator. This tool estimates the number of searches and potential costs related to advertising on a particular keyword or set of keywords.
- Budgeted delivery. Advertisers can set daily budgets for their campaigns and control the timing for delivery of their ads.
- Performance reports. We provide timely and continuous reporting on the effectiveness of each ad campaign
Google Analytics:
Google Analytics helps you identify the keywords, ads, referrals, and campaigns that contribute the most to your bottom line. Recently redesigned, the program can reveal even more about where visitors come from and how they interact with your site. Using Google Analytics can lead to better ads, strengthened marketing initiatives, and websites that convert more effectively.
Google Alerts:
Get email automatically when there are new Google results for your search terms. We currently offer three types of alerts: News, Web, and News & Web.
- News Alert: email notification about new articles that appear in the top 10 results of your Google News search.
- Web Alert: email notification for new web pages that appear in the top 20 results for your Google web search.
- News & Web Alert: email notification when new articles related to your search term make it into the top 10 results for a Google News search, or the top 20 results for a Google web search.
Use Alerts to monitor a developing news story, keep current on an industry or a competitor, track medical advances, sports teams, or celebrities. If you choose the "as it happens," we'll check for new results continuously and send you an alert whenever we find a new result.
Google Webmaster Tools:
Easy-to-use tools enable webmasters to see how their site performs, diagnose problems, and share information with us in order to improve their visibility in Google search results. Within this suite of tools, we offer Sitemaps to help site owners submit a list of URLs for us to crawl, and useful forms to report spam in our index, report paid links, or submit a re-inclusion request.
These are the most common Google Tools and Utilities supported by Websimply.net. Search Google.com for a complete list.
